RESACON 2023 PANEL SESSION

The Staging Launchpad: An Open Forum for New Home Stagers

Facilitated by Real Estate Staging Association®’s influencers Shell Brodnax, Cathy Hobbs, Tori Toth and Minol Shamreen

REGISTER TO ATTEND RESACON 2023

Are you a home stager who has launched their business but hasn’t hit the 6-figure mark yet?

Join us for an interactive discussion where you can ask questions, share your experiences, and learn valuable insights on how to take your business to the next level. This is the perfect opportunity to connect with other home stagers in a similar position and gain the knowledge and confidence you need to grow your business.

Register now and get ready to elevate your home staging career!

Facilitating the open form:

Who is SHELL BRODNAX?

Shell Brodnax is a recognized leader in the real estate staging industry who founded the Real Estate Staging Association® (RESA®) to advance professionalism and excellence in home staging. With over a decade of experience, Shell has helped thousands of entrepreneurs navigate obstacles and realize their full potential.

As a highly sought-after speaker, expert leader, and author, Shell is passionate about helping home stagers achieve success. She understands the challenges of building a business and has developed strategies to help entrepreneurs leverage their natural talents and passion to achieve their desired level of success.

Shell co-authored the best-selling book on Amazon, Home Staging: The Power That Sells Real Estate, which provides expert advice from professional home stagers and covers the entire process of getting the best price for a property.

At RESACON open forum, Shell will share her insights and strategies specifically tailored to home stagers who have not yet hit the six-figure mark. Her no-nonsense direct approach allows entrepreneurs to take a step back from their business, identify areas for growth, and develop a clear strategy to achieve their goals.

Shell Brodnax, raise your credibility at RESACON 2023

Who is CATHY HOBBS?

Cathy Hobbs is a nationally recognized interior designer and home staging expert who has appeared on major television programs such as Good Morning America, World News Tonight, and The Meredith Vieira Show. As a former New York City-based newscaster turned television host, Cathy has been considered one of the most influential people in the home staging industry by RESA®.

Cathy is also a LEED AP and NCIDQ certificate holder, recognized and credentialed by the U.S. Green Building Council. She is a Certified Staging Professional and Trainer and an active member of the Real Estate Staging Association®, demonstrating her expertise and dedication to the industry.

Cathy’s unparalleled media access allows her clients to be featured in hundreds of newspapers and media outlets through her nationally syndicated interior design writing for Tribune Content Agency since 2014. Cathy’s vast experience in the industry also includes serving as the green expert for “The Life Improvement Squad,” a national campaign with IKEA and O, The Oprah Magazine, and as the interior design expert for the entire 8-City tour of Oprah’s “The Life You Want” Weekend.

Cathy’s education includes a degree in marketing and finance from the University of Southern California and graduation from one of the top interior design programs in the country, The Fashion Institute of Technology. Don’t miss the opportunity to learn from this prominent leader in the home staging industry during the RESACON open forum.

The staging launchpad an open forum with Cathy Hobbs from HGTV

Who is TORI TOTH?

Tori Toth is an award-winning celebrity home staging advocate, visibility consultant, trainer, and international speaker who has helped countless home stagers overcome their pain points and take their businesses to the next level. As a successful entrepreneur herself, she knows firsthand the challenges that home stagers face and offers practical solutions and strategies that work.

Tori’s Stage 2 Sell Strategy™ is the world’s first home staging course developed exclusively for home sellers and is available online, utilizing on-demand video. She helps home stagers increase their visibility and credibility in the marketplace through her Video Visibility™ course and her membership site, Visible You Incubator™. 

Through her YouTube channel, Home Staging TV, and her bestselling book, Feel at Home: Home Staging Secrets for a Quick and Easy Sell, Tori has become a trusted resource for home stagers looking to grow their businesses. As the Secretary on the Real Estate Staging Association® (RESA®) Board of Directors, she is a respected industry leader who has been recognized for five years in a row as one of RESA’s Most Influential People in Real Estate Staging.

If you’re a home stager looking to overcome your pain points, increase your visibility, and take your business to the next level, Tori Toth has the expertise and resources you need to succeed. Don’t miss the opportunity to learn from her at the RESACON open forum.

Who is Minol Shamreen?

Minol Shamreen is the Founder & Creative Director of Studio M Designs, the award-winning Home Staging & Interior Design firm in the Greater Austin Metro area in Texas. Armed with a Bachelor’s degree in Architecture & over 15 years in the Interior Design industry, she provides excellence in the staging & styling services she offers. She has been consistently nominated & voted by her peers for the Most Influential Person in the Real Estate Staging Industry® award for a few years now. Her work & interviews have been regularly featured in design & real estate publications that include Apartment Therapy and Realtor.com.

The customized home staging solutions she offers, whether it’s a 600 sq.ft. Downtown Condo or a 10,000 sq. ft. Luxury home, has consistently aided in Faster Sales & brought in Top Dollar. The mantra she follows as an Interior Stylist is that a client’s home should be an expression of who they are. The inspiration for her design projects typically stems from the client’s wish list & desires … because she believes that it is their story that she brings to life!

Minol has served RESA® in various leadership positions with integrity, respect & collaboration as her core values. She was voted the 2020 RESA® Texas State President, 2019 RESA® Central Texas Chapter President & has been on their executive board for 4 years. Currently, she is a Director on the National Board of the Real Estate Staging Association®.

On a lighter note, she is a self-proclaimed design addict, her favorite hobby is baking desserts, and she loves traveling with her family.

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