Bonus Session with Daniel Coffman

Daniel Coffman will provide a video that participants can watch ahead of time to gain a basic understanding of  the concepts and skills necessary for creating video content. 

The Video Will Cover: 

• Pre-production planning
• Camera work and lighting  
• Post-production editing.  

Daniel will also provide examples of successful home staging videos that participants can use as  inspiration for their own projects.

A portion of this video will be dedicated towards collecting 5  min of footage that will be utilized in the hands on portion of this workshop.

In addition Daniel will provide participants with a video planning worksheet that covers some of the  key concepts and skills they’ll need to create successful video content. 

The Video Planning Worksheet Will Cover: 

• The different types video content 
• Identifying a targeted audience 
• Choosing a topic 
• Creating a script 
• Planning Shots 
• Publishing and Promoting  
• Tracking Performance 

Prior to the Workshop attendees will be asked to digitally prepare 5 still photos of their best work (multiple projects or multiple shots of just one) and up to five :60 second clips of previously recorded video utilizing some of the filming techniques they learned form the tutorial video they received upon registering for the class (Mentioned above). In addition Attendees should have a fully charged smartphone And have downloaded the free “InShOt editing app.”

During the workshop, Daniel Coffman will cover the following topics: 

• Understanding the importance of video content in today’s market 
• Pre-production: planning your shoot and scripting your content  
• Production: lighting, camera work, and audio 
• Post-production: editing your footage and adding graphics and music 
• Distribution: where and how to share your videos to reach your target audience
  

The Agenda for this workshop will look like this:

1. Participants will create a a promotional video for their business. They will choose a prompt from the following list:

a. Let me tell you why I am in business
b. Here is why we should work together
c. Tips only your stager knows
d. Staging sells! Let me tell you why.

2. Writing the script/drafting text: Attendees will draft their scripts or text based on the prompts they choose. 

3. Working in groups attendees will collecting video footage of each of the participating stagers. This will take place with a scenic backdrop utilizing a picturesque area of the resort. Daniel will help direct and even assist in filming/directing to ensure quality shots and to boost attendees confidence when in front of the camera. (Stagers are encouraged to dress and groom for camera readiness, but also be comfortable and authentic)

4. Editing: the attending stagers, with Daniels assistance, will link together their previously recorded footage, photos, and newly recored footage utilizing the InShOt app.

5. Applying the script/text: Utilizing the scripts written earlier in the workshop Attendees will record their voiceovers or apply their text and music to the their video commercials and and export their new creation to their desired social app or save to their camera roll for posting later. 

6. Daniel will review some of the creations and provide feedback. (Time Permitting)

7. Best Practices for Posting: Attendees will be led in a discussion of how to hashtag and caption their video content to achieve best results for being discovered online.

8. Recap and Take Aways: Daniel will recap the formula used to create more content like the ones produced in the workshop and encourage students to keep creating!

*Agenda, and topics covered is subject to change slightly. This bonus session will not be recorded.
 

Who is Daniel Coffman?

Daniel Coffman, the Design Director behind Staged Spaces is a dynamic creative professional with a background in design and real estate. With almost a decade of experience in the industry, he brings a unique and authentic perspective to his work. Daniel’s ability to understand what resonates with people has made him an invaluable partner for creative collaboration.

Daniel’s formal education in theatre and dance has given him the confidence to stand out and be remembered. He is not afraid to take risks and do whatever it takes to make a lasting impression. Daniel’s relatable personality is perfect for influencing and selling products and brands without resorting to pressure or gimmicks.

Throughout his career, Daniel has demonstrated a strong work ethic, a passion for his craft, and a willingness to go the extra mile to achieve his goals. He is easy to work with and values building strong relationships with his clients and colleagues.

Daniel’s diverse background and skill set make him a versatile and valuable asset in any creative project or endeavor. He continues to push the boundaries of what is possible and inspire others with his innovative ideas and approach to design and branding.