Led by expert Jason Saft, this RESACON session will provide home staging and design professionals a variety of tools to help shape their aesthetic. There will be a strong focus on strategies to help you target your ideal customers through social media as well as ways to create captivating marketing images & metrics.
The goal of this session is to help you elevate yourself, your brand and your customers.
What home stagers and designers can expect from this RESACON session:
- Where to begin. Attendees will gain a comprehensive understanding of their home staging or design business and learn effective strategies to shape their staging aesthetics in order to attract a more desirable and sustainable clientele.
- Jason Saft will equip attendees with the skills to recognize their ideal long-term customer and effectively engage with them to develop a steady stream of business.
- Attendees will understand the significant impact of social media as a powerful marketing tool for home stagers and acquire the knowledge and skills to produce compelling, relevant, and efficient content.
- Attendees will discover expert design techniques that can transform any space and learn how to use these tricks to create captivating marketing images that enhance the appeal of your home staging business.
Who is Jason Saft?
Staged To Sell Home, a top-tier boutique staging firm in NYC and Brooklyn, owes its influential status to the innovative approach of its founder, Jason Saft. With his distinct style, Saft has staged numerous properties that have left a lasting impression on home staging professionals.
In 2022 Jason was named the Best Vacant Luxury Home Stager (USA) in the Home Staging Industry Awards, voted on by his peers.
He honed his skills at a very early age redecorating every room in the house he grew up in…whether or not he was asked to. As he got older, he rearranged the homes of others…whether or not he was asked to. Jason has fulfilled his lifelong dream of figuring out a way to get paid to move around other people’s furniture & decor by building a thriving home staging & design studio that started with branding.
Jason has an innate ability to transform a space from what it is, to what it should be, in order to achieve the highest return for his sellers and to help buyers understand value and opportunity. With almost 20 years of expertise Staged To Sell Home offers a cost-effective solution to yield high-return results.
Jason has been featured in Wall Street Journal, The New York Times and Forbes Magazine.